COURSE DESCRIPTION
Examines marketing principles, theories and concepts and the use of management principles and techniques of analysis, planning, implementation and control to maximize marketing effectiveness in hospitality organizations.
This course concentrates on general principles, techniques, and concepts of hospitality marketing and its role in developing customer and service oriented . . .
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Course Features
- Lectures 0
- Quizzes 0
- Duration Lifetime access
- Skill level All levels
- Language English
- Students 0
- Assessments Yes