Syllabus

Planning Meetings and Conventions

1188-FIU01-HFT-3741-SECRVC-83265

    General Information

    Professor Information

    Professor Photo
    Gloria Sanders
    (352) 328-6042
    By Appointment

    Course Description And Purpose

    HFT 3741 – Planning Meetings & Conventions is an undergraduate course covering an introduction to the meeting and convention industry and concentrating on specific and practical research, planning, supervision and control guidelines used by today's Professional Meeting Planner. Topics explored in this course include key industry terms and tools, key industry players and critical elements in meeting and convention planning. Upon completion of this course, students should be able to understand and utilize key industry tools and terms, identify and differentiate key players within the industry, and recognize current and critical considerations pertaining to the planning and management of meetings and conventions.  This will be assessed by tests, online discussions, and projects.

    Course Objectives

    Students will be able to:

    • Identify and distinguish the key components of the meetings and convention industry (Readings, Discussions, Quizzes and Exam).
    • Identify and analyze current trends within the hospitality industry (Discussions, Class Project, and Current Update Article and Video Presentation).
    • Recognize and differentiate key players within the industry (Readings, Discussions, Quizzes and Exam).
    • Utilize and apply a managerial perspective throughout the planning and execution of conference and meeting planning activities (Discussions).
    • Define key industry terms (Discussions, Quizzes and Exam).
    • Examine and critique the fine details involved in planning both meetings and conferences (Discussions and Project).
    • Gain exposure to real world hands-on industry experience (Project and Current Update Article and Video Presentation).

    Major & Curriculum Objectives Targeted

    This course has been designed to offer a broad introduction to the meetings and conventions industry thereby allowing students to assess their interest in this field pertaining to career opportunities.  Should you have any questions, please contact the professor.

    Teaching Methodology

    This is a fully online course in which all of the instructional materials and activities are delivered through Canvas, and/or other internet-based media. Should you have any questions, please contact the professor.

    Important Information

    Technical Requirements and Skills

    One of the greatest barriers to taking an online course is a lack of basic computer literacy. By computer literacy we mean being able to manage and organize computer files efficiently, and learning to use your computer's operating system and software quickly and easily. Keep in mind that this is not a computer literacy course; but students enrolled in online courses are expected to have moderate proficiency using a computer. Please go to the "What's Required" webpage to find out more information on this subject.

    Please visit our Technical Requirements webpage for additional information.

    Policies

    Please review the FIU's Policies webpage. The policies webpage contains essential information regarding guidelines relevant to all courses at FIU, as well as additional information about acceptable netiquette for online courses.

    As a member of the FIU community you are expected to be knowledgeable about the behavioral expectations set forth in the FIU Student Code of Conduct.

    Technical Requirements & Skills

    One of the greatest barriers to taking an online course is a lack of basic computer literacy. By computer literacy we mean being able to manage and organize computer files efficiently, and learning to use your computer's operating system and software quickly and easily. Keep in mind that this is not a computer literacy course; but students enrolled in online courses are expected to have moderate proficiency using a computer.

    This course utilizes the following tools:

    1. Smartphone or other technological option which allows you to take and upload short videos and photos.

    Please visit our Technical Requirements webpage for additional information.

    Accessibility And Accommodation

    Please visit our ADA Compliance webpage for information about accessibility involving the tools used in this course.

    Please visit the Canvas accessibility webpage for more information.

    For additional assistance please contact FIU's Disability Resource Center.

    Course Prerequisites

    There are no prerequisites for this course.

    Academic Misconduct Statement

    Florida International University is a community dedicated to generating and imparting knowledge through excellent teaching and research, the rigorous and respectful exchange of ideas and community service. All students should respect the right of others to have an equitable opportunity to learn and honestly to demonstrate the quality of their learning. Therefore, all students are expected to adhere to a standard of academic conduct, which demonstrates respect for themselves, their fellow students, and the educational mission of the University. All students are deemed by the University to understand that if they are found responsible for academic misconduct, they will be subject to the Academic Misconduct procedures and sanctions, as outlined in the Student Handbook.

    Academic Misconduct includes: Cheating – The unauthorized use of books, notes, aids, electronic sources; or assistance from another person with respect to examinations, course assignments, field service reports, class recitations; or the unauthorized possession of examination papers or course materials, whether originally authorized or not. Plagiarism – The use and appropriation of another’s work without any indication of the source and the representation of such work as the student’s own. Any student who fails to give credit for ideas, expressions or materials taken from another source, including internet sources, is responsible for plagiarism.

    Learn more about the academic integrity policies and procedures as well as student resources that can help you prepare for a successful semester.

    Textbook

    Textbook Image
    Meetings, Expositions, Events, and Conventions: An Introduction to the Industry (Required)
    George G. Fenich
    Pearson, 4th edition, 2016
    ISBN-10: 01338152421
    ISBN-13: 9780133815245
    You may purchase your textbook online at the FIU Bookstore.

    Professional Convention Management Association website: http://www.pcma.org/

    Meeting Professionals International website: http://www.mpiweb.org/

    Expectations Of This Course

    • Grades for assignments will usually be posted within a few days of the deadline, but no longer than 2 weeks after the assignment deadline

    This is an online course, which means most (if not all) of the course work will be conducted online. Expectations for performance in an online course are the same for a traditional course. In fact, online courses require a degree of self-motivation, self-discipline, and technology skills which can make these courses more demanding for some students.

    Students are expected to:

    • Review the how to get started information located in the course content
    • Introduce yourself to the class during the first week by posting a self-introduction in the appropriate discussion forum
    • Take the practice quiz to ensure that your computer is compatible with Canvas
    • Interact online with instructor/s and peers
    • Review and follow the course calendar
    • Log in to the course 2-3 times per week
    • Respond to discussion boards, blogs and journal postings within 1 week
    • Respond to emails/messages within 2 business days
    • Submit assignments by the corresponding deadline

    The instructor will:

    • Log in to the course 2-3 times per week
    • Respond to discussion boards, blogs and journal postings within 1 week
    • Respond to emails/messages within 2 business days
    • Grades for assignments will usually be posted within a few days of the deadline, but no longer than 2 weeks after the assignment deadline

    Course Detail

    Course Communication

    Please use the following email for communication with the instructor in this course: gsanders@fiu.edu

    Visit our Writing Resources webpage for more information on professional writing and technical communication skills.

    Quizzes and Exams

    Quiz Expectations:

    1. There will be a graded quiz at the end of each learning module for Chapters 1 – 15, plus a practice quiz. (On some weeks you will be responsible for reading 2 chapters and taking 2 quizzes.  Please refer to weekly schedule.)
    2. Learning Module/Chapter quizzes will be available each Wednesday from 10:00 am – Monday at 9:00 am 
    3. You may use your book while taking the quiz, however, the quiz duration will be 30 minutes.
    • Students will be able to see the results of quiz immediately after submission.
    • Results will appear as total score only.

    Final Exam:

    There will be a final exam in this course. It will be 100 questions.  More details will be given toward the end of the course.

    In order to mitigate any issues with your computer and online assessments, it is very important that you take the "Practice Quiz" from each computer you will be using to take your graded quizzes and exams. If you need further assistance please contact FIU Online Support Services.

    Discussion Forums

    Keep in mind that your discussion forum postings will likely be seen by other members of the course. Care should be taken when determining what to post.

    Assessments

    In order to mitigate any issues with your computer and online assessments, it is very important that you take the "Practice Quiz" from each computer you will be using to take your graded quizzes and exams. It is your responsibility to make sure your computer meets the minimum hardware requirements.

    Assessments in this course are not compatible with mobile devices and should not be taken through a mobile phone or a tablet. If you need further assistance please contact FIU Online Support Services.

    Project

    For this project, you are to interview a meeting professional of your choice. Be sure to look up the term “meeting professional” in the glossary of your textbook to avoid any confusion as to who is acceptable. This means you are to contact a meeting professional and request about 10 minutes of their time for an informational interview. This can be done over the phone or in person. Your project should be submitted in a question/answer format. You are graded on the quality of your answers, so if you do not feel that the person you are interviewing has given you enough information within the answer, you should continue to probe. Please see the class project folder on Canvas for further details about this project and what needs to be included. This project will be due on November 18.

    Assignments

    Assignments

    Weekly Assignments: Discussion Forums

    As noted in your learning module for each week, you will be completing a number of assignments in the course which you will post to the discussion forum in Canvas, giving you an opportunity to review, comment, and discuss with your classmates.

    Discussion Forum Expectations:

    • There will be 8 Discussion Forums throughout this course.
    • Refer to individual Learning Modules for the details of each Discussion Forum.
    • Learning module Discussion Forums will be due on or before each Thursday (by midnight) of the Learning Module.
    • Please review learning module for specific instructions on each Discussion Forum.
    1. The approximate length of a response should be about 1 page in length, but even more importantly, thought through and thorough.
    2. Students are expected to post at least one peer comment in addition to their response to the discussion question for each forum, unless otherwise instructed within the learning module.
    3. Since these assignments are designed to link the chapter readings to real-world situations, it is important that you make these connections.  When referring to information taken from your textbook, please note the page number where the information can be found in your text.  These page links should be made within each assignment.  
    4. Each Discussion Forum will be graded using the following Rubric:
    Unacceptable
    0 Points
    Acceptable
    5 Points
    Excellent
    10 Points

    The quality of the information is of low quality, includes grammatical errors, off topic, or does not include relevant information.

    OR

    Assignment has not been completed.

    The quality of the information is of acceptable quality; lacks full development of concept or thought; has not been completed as directed which includes not commenting on a peer’s post

    The quality of the information is of high quality and reflective.

    The information is succinct, informative and completed in a thorough manner.

    If you would like to discuss a grade, you must email me your questions within 3 days once the grade appears on Canvas.  I will not revisit grades once they have been posted on Canvas for 3 days.

    Keep in mind that your discussion forum postings will likely be seen by other members of the course. Care should be taken when determining what to post.

    Current Update Articles and Video Presentation

    While the textbook and resources for this class offer valuable information, the meeting and event industry is changing all of the time.  If this were a face-to-face class, this would be the in-class presentation component. For this presentation, you must first submit 2 articles on the same topic (of your choice) pertaining to meetings and events on the discussion board. These articles should provide an update, current issue or recent change within the industry and how it is being addressed.  The articles should not be older than 6 months from the date the assignment is due. Due date is November 4. In addition, you are to upload a short video on the discussion board of yourself discussing the articles, answering the questions below while addressing the following guidelines:

    1.     Why did you choose this article?  (Why was it of interest to you?)  (10 points)

    2.     How does this tie in with the information available in your textbook? (Be specific and mention the chapter within your book.) (10 points)

    3.     Summarize each article noting at least 3 specific facts. (10 points)

    4.     Summarize how this article impacts the meetings and events industry. (20 points)

    5.     Submit two articles with sources noted. (10 points)

    6.     Articles submitted are not older than 6 months from due date. (10 points)

    7.     Presentation is articulate and professional dress and demeanor are obvious. (10 points)

    Note:  This should be a presented as if you were making a business presentation so make sure you are    dressed as if meeting with a business client (or on an interview) and make sure the background of your presentation is clean and provides a basic professional setting. 

    8.     Watch (at least) two peer presentations and make thought-provoking comments on each. (20 points)

    Grading

    Course Requirements Number of Items Points for Each Total Points Available
    Discussion Forums 8 10 80
    Current Event Article and Video Assignment 1 100 100
    Exam 1 100 100
    Project 1 70 70
    Quizzes 15 10 150
    Total 26 N/A 500
    Letter Range Letter Range Letter Range
    A 465 - 500 B 415 - 439 C 350 - 389
    A- 450 - 464 B- 400 - 414 D 349 - 300
    B+ 440 - 449 C+ 390 - 399 F Below 300

    Course Calendar

    Weekly Schedule

    Module/Date Topics and Tasks (See Weekly Learning Modules for Complete Details)

    Module 1

    Aug. 20 - 26

    Topic: Introduction to the Meetings, Expositions, Events and Conventions Industry (MEEC)

    Tasks:  

    1. Read Chapter 1
    2. Complete Activities found on Learning Module
    3. Complete Practice Quiz and Quiz 1
    4. Complete Discussion Assignment 1 (See Learning Module for details)

    Module 2

    Aug. 27 - Sep. 2

    Topic: Meetings, Exhibition, Event, and Convention Organizers and Sponsors

    Tasks: 

    1. Read Chapter 2
    2. Complete Activities found on Learning Module
    3. Take Quiz 2
    4. Complete Discussion Assignment  2
    5. Begin the process of identifying a meeting/event professional you would like to interview for the Class Project due November 18. Keep in mind their availability and turnaround time needed to meet your due date.

    Module 3

    Sep. 3 - 9

    Topic: Destination and Marketing Organizations (DMOs)

    Tasks: 

    1. Read Chapter 3
    2. Complete Activities found on Learning Module
    3. Take Quiz 3
    4. Complete Discussion Assignment 3

    Module 4

    Sep. 10 - 16

    Topic: Meeting and Convention Venues and Exhibitions (Two Chapters)

    Tasks:

    1. Read Chapter 4
    2. Complete Activities found on Learning Module
    3. Take Quiz 4
    4. Begin preparing for your Current Update Articles and Video Presentation
    5.  Read Chapter 5
    6. Complete Activities found on Learning Module
    7. Take Quiz 5
    8. Complete Discussion Assignment 4

    Module 5

    Sep. 17 - 23

    Topic: Service Contractors

    Tasks: 

    1. Read Chapter 6
    2. Complete Activities found on Learning Module
    3. Take Quiz 6
    4. Complete Discussion Assignment 5
    5. Prepare for your Current Update Article and Video Presentation

    Module 6

    Sep. 24 - 30

    Topic: Destination Management Companies and Special Events Management (Two Chapters)

    Tasks:  

    1. Read Chapter 7
    2. Complete Activities found on Learning Module
    3. Take Quiz 7
    4. Prepare for your Current Update Articles and Video Presentation
    5. Read Chapter 8
    6. Complete Activities found on Learning Module
    7. Take Quiz 8
    8. No Written Discussion Assignment due this week

    Module 7

    Oct. 1 - 7

    Topic: Planning and Producing MEEC Gatherings and Food and Beverage (Two Chapters)

    Tasks: 

    1. Read Chapter 9
    2. Complete Activities found on Learning Module
    3. Take Quiz 9
    4. Read Chapter 10
    5. Complete Activities found on Learning Module
    6. Take Quiz 10
    7. Complete Discussion Assignment 6
    8. Identify your meeting/event professional you will interview for the Class Project due November 18

    Module 8

    Oct. 8 - 14

    Topic: Legal Issues in the MEEC Industry 

    Tasks: 

    1. Read Chapter 11
    2. Complete Activities found on Learning Module
    3. Take Quiz 11
    4. No written assignment this week

    Module 9

    Oct. 15 - 21

    Topic: Technology and the Meeting Professional 

    Tasks: 

    1. Read Chapter 12
    2. Complete Activities found on Learning Module
    3. Take Quiz 12
    4. Complete Discussion Assignment 7

    Module 10

    Oct. 22 - 28

    Topic: Green Meetings and Social Responsibilities 

    Tasks:  

    1. Read Chapter 13
    2. Complete Activities found on Learning Module
    3. Take Quiz 13
    4. No written assignment this week

    Module 11

    Oct. 29 - Nov. 4

    Topic: Current Update Articles and Video Presentation

    Task:  

    1. Current Update Articles and Video Presentation Due - November 4

    Module 12

    Nov. 5 - 11

    Topic: International Aspects in MEEC and Putting it all Together (Two Chapters)

    Tasks: 

    1. Read Chapter 14
    2. Complete Activities found on Learning Modules
    3. Take Quiz 14
    4. Read Chapter 15
    5. Complete Activities found on Learning Module
    6. Take Quiz 15
    7. Complete Discussion Assignment 8

    Module 13

    Nov. 12 - 18

    Topic: Meeting the Players

    Tasks: 

    1. Class Project Due November 18
    2. Extra Credit Due by December 2

    Module 14

    Nov. 19 - 25

    Thanksgiving break. Nothing Due. Enjoy!

    Module 15

    Nov. 26 - Dec. 2

    Topic: Extra Credit and Exam Preparation

    Tasks: 

    1. Extra Credit Due December 2
    2. Study for your Final Exam

    Module 16

    Dec. 3 - 7

    Topic: Final Exam Week

    Tasks: 

    1. Complete Final Exam